confidently create, launch and scale your digital product!
Join Project Next today before it's too late & get the Immersion, Repetition, Implementation & Mastery needed to stop standing on the sidelines, unlock your creativity & become part of the self education revolution! Join Tony, Dean & other leaders on this incredible journey to your NEXT level!
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"If You Think It's Impossible... It Isn't.
If you think You Know Everything... You Don't.
If you Think You're Alone... You're Not."
confidently create, launch and scale your digital product!
Join Project Next today before it's too late & get the Immersion, Repetition, Implementation & Mastery needed to stop standing on the sidelines, unlock your creativity & become part of the self education revolution! Join Tony, Dean & other leaders on this incredible journey to your NEXT level!
Offer Closes In...
confidently create, launch and scale your digital product!
Join Project Next today before it's too late & get the Immersion, Repetition, Implementation & Mastery needed to stop standing on the sidelines, unlock your creativity & become part of the self education revolution! Join Tony, Dean & other leaders on this incredible journey to your NEXT level!
"If You Think It's Impossible, It Isn't.
If you think You Know Everything, You Don't.
If you Think You're Alone, You're Not."
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Scale Your Business To 7-Figures Using The Only Program That Combines World-Class Strategy, Marketing, AND Mindset Training
Dear Entrepreneur,
Want to know the real reason most businesses never hit $1 million in revenue?
It's not lack of knowledge.
It's not lack of opportunity.
And it's definitely not lack of effort.
It's the missing link between knowing what to do... and actually doing it.
You see, most business owners are stuck in a cycle:
They learn a new strategy (but never fully implement it)
They try some marketing tactics (but give up too soon)
They work on their mindset (but can't maintain it)
The result? Staying stuck under $1M despite having all the potential to scale.
That's why I created The Path.
After helping over 5,000 businesses scale (including delivering 5,000+ Tony Robbins-style transformation sessions), I discovered something crucial:
Success requires three elements working together:
The right STRATEGY (your scalable business model)
The right MARKETING (your client acquisition system)
The right MINDSET (your follow-through formula)
Miss any one of these, and scaling becomes nearly impossible.
Hit all three?
That's when businesses typically double, triple, or even 10x their revenue in 12 months or less.
confidently create, launch and scale your digital product!
Join Project Next today before it's too late & get the Immersion, Repetition, Implementation & Mastery needed to stop standing on the sidelines, unlock your creativity & become part of the self education revolution! Join Tony, Dean & other leaders on this incredible journey to your NEXT level!
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Here's How We Start:
Your First 7 Days — The Marketing Foundation Sprint
The best way I know to show people you can help them... is by actually helping them.
So when you take a 7-day free trial of The Path today (and only 297/month 197/month after that. Cancel anytime.)
I'm going to spend the next 7 days with you as your Chief Marketing Officer.
That means, we're going to set you up to win whether or not you decide to stay on The Path.
But — I'm telling you that if you do — this could be the best year of your business career.
Here's how the first sprint will work:
Day 1: Strategy Selection
Choose your perfect marketing approach, identify your highest-leverage channels, and create your 12-month scaling roadmapDay 2: Growth Scorecard
Build your success metrics dashboard, define your key performance indicators, and set up your tracking systemsDay 3: Brand & Message
Craft your market positioning, create your core offers, design your conversion messageDay 4: Marketing Engine
Map your customer journey, build you acquisition funnel, design your traffic planDay 5: Follow-Up Systems
Create your welcome sequences, design your conversion process, set up your retention strategyDay 6: Implementation
Install your tech stack, set up your automation, configure your analyticsDay 7: Scale Plan
Review and optimize, create your 90-day action plan, set your growth targets
This button will take you directly to the sign-up on the Skool platform
confidently create, launch and scale your digital product!
Join Project Next today before it's too late & get the Immersion, Repetition, Implementation & Mastery needed to stop standing on the sidelines, unlock your creativity & become part of the self education revolution! Join Tony, Dean & other leaders on this incredible journey to your NEXT level!
Offer Closes In...
HERE ARE JUST SOME OF THE VIDEOS
OUR PREVIOUS STUDENTS HAVE SENT US!
42,000+ PEOPLE FROM OVER 160 COUNTRIES WITH OVER 4,000+ NICHES
After Your 7-Day Sprint,
You Get Ongoing Access To:
1. Weekly Strategic Coaching
Join us each week for our exclusive live coaching sessions on Zoom that promise more than just ideas.
MINDSET: Develop unshakable confidence and crystal-clear clarity.
STRATEGY: Master sales, marketing, communication, and more!
Q&A+: Participate in live hot seat exercises and ask direct questions about your specific challenges so every session moves you one step closer to your goals.
REVIEW: Recordings Of Weekly Coaching
2. Monthly Implementation Challenges
Each month, we do a short spring to create business assets like lead magnets, funnels, webinars, books, software, AI content, and more!
FOCUSED EXECUTION SPRINTS: Get focused with other entrepreneurs on stuff that actually moves the needle in your business.
STEP-BY-STEP ACTION PLANS: No theories only step-by-step plans to build a business and marketing asset for your business.
CLEAR DELIVERABLES: Every piece of your business deserves clarity. From messaging, to marketing, to delivery.
3. Complete Training Library
Elevate your entrepreneurial journey with unlimited access to our comprehensive suite of masterclasses.
SCALE: 13 specific strategies you can implement to rapidly scale your business 5-10x within a single year.
MARKETING MASTERY: Learn the ins-and-outs of marketing from Stephen starting with the foundation all the way to the most advanced tactics.
PEAK PERFORMANCE: Discover the 8 areas of your life to master to radically shift your destiny!
CONSISTENT UPDATES: As long as you're a Path Member, you'll gain immediate access to any and all courses released!
4. Private Community Access
Elevate your entrepreneurial journey with a group of people just as obsessed as you are with growth and contribution.
Build friendships and partnerships with skilled operators and business people (without the a-holes on social media!)
CONNECT: with serious entrepreneurs committed to scaling past $1MM
FEEDBACK: Get real-time feedback on your marketing and strategies.
ACCOUNTABILITY: Stay accountable to your growth goals
5. Tools & Templates
Speed up the process with done-for-you tools & templates that you can plug-n-play in your business to start making sales immediately.
CAMPAIGN TEMPLATES: Ready-to-use marketing frameworks and campaign templates
DASHBOARDS: Growth tracking dashboards and metric sheets
SCRIPTS: Proven sales scripts (that have sold hundreds of millions in products/services)
FOLLOW-UP: Proven follow-up sequences that convert
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— NEXT LEVEL TACTICS
THE BRAND NEW EXPERTS CORNER
Unlock next level growth strategies with trainings from the “Experts Corner,” like Organic Social Media Domination with Alex Hormozi, Speaking On Stage with Bari Baumgardner, 5 Keys To Success with Tony, Marketing 2.0 with Dean & so much more.
— YOUR "NETFLIX" OF SUCCESS
INNER CIRCLE SUCCESS LIBRARY
Gain unlimited ON DEMAND access to Dean’s entire library of Marketing, Mindset and Momentum coaching. Over three years worth of life-changing knowledge that you can go back and revisit at any time, on every success topic imaginable!
The Path To Mastery Is Closer Than You Think Here's What The Path Will Do For You:
Want More Details?
Here's The Blueprint When You Join:
sTEP 1: gET YOUR HEAD RIGHT
The biggest chokehold in any business is always the psychology of the leader.
That's why philosophy and mindset are the most important things to focus on... but make no mistake, this isn’t therapy.
We’re not going to explore your past or try to make sense of your childhood.
We’re simply going to start where we are and move forward. It’s a future-focused, mind-blowing, "practical psychology" process.
In short: know thyself.
Here's what we'll do:
Get extremely clear about what you’re after for the next month (and beyond). We’ll figure out customized metrics for you (so you can actually figure out if you’re progressing or not) …
Explore what drives all decisions and how to take control of our lives (so you stop saying you want one thing but keep doing something else) …
Identify and tackle the B.S. (belief systems) that are holding us back (so you consistently take action towards your goals instead of stopping and starting over and over) …
Build a new morning ritual that gets you laser focused on your outcomes for the day (if all you did in this program was this 5-minute thing for the next 30 days, your entire life would be different – that’s how powerful it is).
sTEP 2: gET YOUR STRATEGY RIGHT
The next step is coming up with strategies that support your business, your goals, and your life.
"Strategy without tactics is the slowest road to victory. Tactics without strategy is the noise before defeat." - Sun Tzu
The challenge with most coaching programs, masterminds, consulting packages, marketing agencies, and everyone else who promises to "fix" your business -- is that they focus on tactics over strategy.
Get sales with Facebook Groups... Get sales with Google Ads... Get sales with TikTok videos... Get sales with cold messaging...
All of these tactics might have a place in your business -- but you wouldn't know unless it contributed to the overall strategy... and you wouldn't know that unless you actually HAD a strategy.
On The Path, we'll clearly identify the best strategy for you and then (and only then) give you tactics that will support your victory.
Here's what goes into a proper business strategy:
Identifying what you sell, the best way to sell it, and how to deliver that message in the best way (we call this your "best sales process") ...
Next we identify who is the best (and easiest) person to sell those products/services to (we call this your "best buyer") ...
Then we figure out who already has access to your potential customers and where they hang out (we call this your "best promoters") ...
Finally, we uncover what your best buyers purchase before, during, and after they purchase your products in order to dramatically increase customer and brand loyalty while skyrocketing customer lifetime value (we call this "getting all you can out of what you've got" ... in other words "make a helluva lot more money in the smartest way possible").
sTEP 3: GET YOUR MESSAGING RIGHT
The quality of your life comes down to the quality of your communication.
Mastering The Path means mastering communication...
... with others and, of course, with yourself.
This goes beyond marketing (although, you will master marketing) -- it's about the one skill above and beyond anything else that can not only create a quantum leap in your income, it can transform your relationship skills, leadership skills, management skills, and more importantly that little voice inside of your head.
Here's what we'll invest our time into:
Learning how to clearly articulate ideas -- not so they can be understood -- but so they can't be misunderstood.
Using transformational vocabulary to influence the emotions of others (and ourselves).
Understanding and applying influence in both the written and spoken word.
Learning how to break through the noise to create real, authentic, powerful communications throughout every aspect of our digital world (website funnels, e-mail copy, advertising, videos, audio, webinars, and much, much more).
sTEP 4: MAKE IT BIGGER, MAKE IT BRIGHTER, MAKE IT LAST
I hate to break it to you...
The Path to Mastery is never-ending.
There is no "happily ever after" and there is no "end screen" where the credits roll.
Just like exercise, you can't expect to join a program like this for a week, or a month, or even a year and expect everything in your life will be perfect from then on -- no.
The Path is a lifelong journey. And as entrepreneurs... we know there's nothing else for us.
It's a lifelong practice to master our thoughts, feelings, emotions, and decisions.
Your business and your impact on this world is your life's work.
And in this life, you're either growing or you're dying. There is no standing still.
Entrepreneurship is a tough road.
You didn't choose it.
You were born this way.
You have something inside of you that constantly wants to do more, be more, have more, and give more to this world.
And you feel wrong when you don't. You feel off. You feel depressed.
I know that because you and I are the same.
Here's the thing:
Just because The Path doesn't stop doesn't mean you have to do it alone.
We all have our personal legends to fulfill but you can have a community of like-minded, hungry individuals who "get it".
When you join The Path, your mission is three-fold:
1.) Make it bigger:
Never let your small business make you small minded. If you think it's impossible, it isn't.
2.) Make it brighter:
Never say you "can't" do something. You don't know that. And you'll never know how far you can go on your Path unless you try. If you think you know everything, you don't.
3.) Make it last:
The secret to success is so simple; never quit, never give up.
If you want to leave a lasting impact on this world -- you're not the only one. Join us. If you think you're alone, you're not.
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What Kind Of Businesses Are
Most Successful On The Path...?
eCommerce
Service Providers
Agencies
Coaches
Consultants
Information Marketing
Speakers
Course Creators
Personal Trainers / Fitness
Local Small Businesses
Freelancers
Professional Salespeople
Without exaggeration, I have personally worked with over 5,000 different businesses in hundreds of industries over the last 20 years. Name a company, name a city, I've probably done a talk for them. If you can stump me, I'll give you a cookie.
No matter what business you're in, there's really only three ways to sell things:
one-to-one, one-to-many, or a merchant display.
You TOO can do this… You must do this… And we’ll show you how. It's time to take your business -- and your life -- to the summit.
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How Do You know The Path is For You?
(Because It's Not For Everyone):
THIS IS NOT FOR YOU, IF:
You don't identify as an entrepreneur.
You don't have a business and you never want one.
You have no sense of humor.
You aren't going to give just as much as you take (even if you feel like all you have to give is your presence)!
You're an ask-hole (you constantly ask questions and never do anything).
You're super weird about cussing (nobody is ever disrespectful but if you can't handle the occasional "f-bomb" ... this isn't for you).
THIS IS PERFECT FOR YOU, IF:
Your top human needs are growth & contribution.
You aren't satisfied with the size of your business (aka you're motivated to scale).
You are fun.
You're willing to try, fail, adjust, and try again (often).
This is not the only program/product/service you invest in to grow your business (aka you do whatever it takes to hit your goals).
IF THAT ALIGNS WITH YOU, THEN IT'S TIME TO COMMIT!
IF THAT ALIGNS WITH YOU, THEN IT'S TIME TO COMMIT...!
...Welcome To...
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YOU GOT QUESTIONS, WE HAVE ANSWERS!
Frequently Asked Questions
Am I ready for this?
If you’re asking yourself this, I bet there’s been something in your life that you didn’t do because you didn’t feel like you were ready.
And the truth is, with anything new in life you’re never going to feel fully “ready.” Those who take uncomfortable action are typically rewarded with another level of life, success, impact... it's called Courage.
You don't need to meet me halfway. I'll come 90, you come 10. As long as your mouth isn't open (bonus points if you get the reference).
I still don’t know what i want to be when i grow up... is this still for me?
YES, this is for you! It's important to remember that you don't need to have all the answers right now. Your ideal client (Bullseye) will naturally evolve and change as you progress on this exciting path. We focus early & often on making you feel confident with not only what you are going to share with the world, but who you are going to share it with.
my business is small... can i still benefit?
Please listen to me: never let your small business make you small minded. As long as you have a product or service that is selling, I can help you sell twice as much of it. Once you've sold twice as much of it, I can help you sell twice as much of it again.
It's not uncommon for Path members to double, triple, or even quadruple their businesses in very short time frames by just doing the basics right. Your business won't be small for long... as long as you're committed.
i have a large business... will i get the advanced strategies and advice i need or will it all be new folks?
My average private client earns $35 Million in annual revenue right now. If you think the stuff I'm teaching inside The Path is for beginners, you'd be sorely mistaken. If you'd rather get 1-on-1 or even smaller group consulting, my current rates are upwards of $250,000. Please email support @ pathmembership.com to start that conversation and see if we're a right fit to work together.
What are the courses included?
I often record (and re-record) courses which will all be placed inside the Skool membership area. You'll have access to all of them including the most popular courses; Scale, Marketing Mastery, Peak Performance, AI Ascension, Let's Fix Your Marketing, and many more.
how long do i have access to the courses?
I wanted a simple and clean membership where if you're IN, you're IN. I give you everything and don't hold anything back. As long as you're a member of The Path, you'll have access to every course and then some.
If you purchased a course before or after becoming a member, you'll have access to that course in a separate medium (please check your email for those logins).
What makes the path different?
The world is shifting at a radical pace and the rules for success are constantly changing.
The difference between every other coaching program on the planet and The Path is:
1.) My never-ending obsession with having the best answers, the right answers, and the best tools for the job.
2.) My ridiculous need to be that friend who helped you scale further faster than you ever could have done on your own.
3.) My (practically) unrivaled access to some of the most brilliant entrepreneurs, marketers, sales people, experts, coaches, and more that I can introduce you to. People with extremely valuable knowledge you never would have got had you not been inside The Path.
What if I AM BUSY & don’t have time?
I get it. You're busy. I'm busy. We're all busy. All the calls, Trailblazer interviews, and courses are recorded and on-demand inside the membership area.
But I won't accept someone who comes in for "shelf learning" (you know, when you buy something, put it on the shelf, and never look at it again)? This is a high performing community of highly engaged entrepreneurs out to help each other grow.
With that being said... really...? You can't spare a single hour a week to show up to a meeting? If you're that busy, you don't need a strategic training program, you need some valium.
I'm currently building what I think will be a billion dollar company in the next few years. And I will not miss a call. If you're busier than me, something's wrong. Good thing there's an accountability coach inside The Path membership who can help you be less busy and more productive! No excuses. Enroll now. Show up.
When are the weekly calls?
Our weekly group coaching calls and interactive meetups are currently on Tuesdays at 11am PST. Every week for 60-90 minutes we do a bit of implementation on your business and then answer questions, conquer challenges, and make progress on our business strategy, marketing, mindset, and more. Block off your calendar, treat it like a real business meeting (because it is), and --together -- we'll take your business to the next level.
when are the trailblazer calls?
Currently all the Trailblazer calls/interviews are recorded privately so I can guarantee good audio and video. As soon as the videos are done each week (sometimes more), I'll upload them immediately into the Trailblazers section of The Path Classroom on Skool.
I am a returning path member, can i come back?
If you're a returning Path member, welcome home. Things have evolved dramatically around here and if you're one of the dozens of people who doubled, tripled, quadrupled, or even 10X'd your business from The Path in the past... we'll do even more this time around. You can manage your subscription right in the Skool platform.
What happens after my first month?
The Path retails for $297/month. When you enroll, you'll be charged, and every 30 days from there on as long as you remain a member. Every so often, there are rewards and prizes for those who stick to their Path.
We know things get challenging, we know things get tough, but this will be the one community you won't want to live without.
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100% CANCEL AT ANYTIME GUARANTEE!
We're so confident that this is exactly what you need to get from where you are to where you want to be, that we offer a 100% cancel your membership and quit anytime guarantee!
I'm only being slightly facetious.
The Path is a monthly coaching program. You automatically get charged monthly. We don't do refunds for previous months but you can update, change, or cancel your membership and payment anytime.
With that being said - This program won't work if you don't work. If you get in and within the first 30 days you think "man, this sucks..." -- of course I'll give you your money back.
confidently create, launch and scale your digital product!
Join Project Next today before it's too late & get the Immersion, Repetition, Implementation & Mastery needed to stop standing on the sidelines, unlock your creativity & become part of the self education revolution! Join Tony, Dean & other leaders on this incredible journey to your NEXT level!
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